As a first agricultural program experience for the Radio Azad team, “Farmer’s Voice” was a lesson learnt, and has resulted in the design and broadcast of another agricultural program: “New Agriculture” in partnership with RADP-N.
Farmers who have a signal, know about and listen to “Farmer’s Voice” are very happy about the program and getting free information. They believe the program will result in improving their yields and increasing production.
Clearly there has been some positive impact from the programme – 44 topics have been designed and broadcast and the information provided via radio is applicable to farmers, with those who have listened enjoying getting information through the programs and participating.
Radio programmes can assist Grape farmers in understanding better farming methods.
The assessment indicates that grape farmers have learnt about diseases, use of chemicals and other general information. Overall the intervention has benefited farmers and could further benefit them.